For Fall '16 and Spring '17, we worked to develop a strategy for Quaker to feature trending oat recipes in beautiful, engaging content across all Quaker's social channels.
       
     
 We shot 46 recipes and 4 videos. I art directed, edited, & hand-lettered all pieces.
       
     
 As a result, the Good is Made campaign was the most successful campaign of 2017 for driving sales of Quaker Oats.   Created at VaynerMedia. Shot by Jon Cospito. Food styled by Jeff Parker. Prop styled by Brendan Galvin.
       
     
ChocoMint-ErgyBites-PIN_v02.png
       
     
IMG_1290.jpeg
       
     
       
     
IMG_1289.jpeg
       
     
DoubChoc-MugCake-FBIG-RR.png
       
     
GreekYogurt-Bowl-FBIG-RR.png
       
     
KiwiLime-ONO-FBIG-RR.png
       
     
Latte-FBIG-RR.png
       
     
NuttyMatcha-ErgyBites-FBIG-RR.png
       
     
DarkChocBan-ErgyBites-FBIG-RR.png
       
     
Banana-MugCake-FBIG-RR.png
       
     
BananaAvocado-SmoothieBowl-FBIG-RR.png
       
     
Pumpkin-ErgyBites-IG.png
       
     
Blackberry-ONO-IG.png
       
     
AppleCinnWal-ErgyBites-FBIG.png
       
     
 For Fall '16 and Spring '17, we worked to develop a strategy for Quaker to feature trending oat recipes in beautiful, engaging content across all Quaker's social channels.
       
     

For Fall '16 and Spring '17, we worked to develop a strategy for Quaker to feature trending oat recipes in beautiful, engaging content across all Quaker's social channels.

 We shot 46 recipes and 4 videos. I art directed, edited, & hand-lettered all pieces.
       
     

We shot 46 recipes and 4 videos. I art directed, edited, & hand-lettered all pieces.

 As a result, the Good is Made campaign was the most successful campaign of 2017 for driving sales of Quaker Oats.   Created at VaynerMedia. Shot by Jon Cospito. Food styled by Jeff Parker. Prop styled by Brendan Galvin.
       
     

As a result, the Good is Made campaign was the most successful campaign of 2017 for driving sales of Quaker Oats.

Created at VaynerMedia. Shot by Jon Cospito. Food styled by Jeff Parker. Prop styled by Brendan Galvin.

ChocoMint-ErgyBites-PIN_v02.png
       
     
IMG_1290.jpeg
       
     
       
     
Quaker® | Berry Oat Smoothie Bowl

Directed & Produced by John Hollingsworth

IMG_1289.jpeg
       
     
DoubChoc-MugCake-FBIG-RR.png
       
     
GreekYogurt-Bowl-FBIG-RR.png
       
     
KiwiLime-ONO-FBIG-RR.png
       
     
Latte-FBIG-RR.png
       
     
NuttyMatcha-ErgyBites-FBIG-RR.png
       
     
DarkChocBan-ErgyBites-FBIG-RR.png
       
     
Banana-MugCake-FBIG-RR.png
       
     
BananaAvocado-SmoothieBowl-FBIG-RR.png
       
     
Pumpkin-ErgyBites-IG.png
       
     
Blackberry-ONO-IG.png
       
     
AppleCinnWal-ErgyBites-FBIG.png